So you have an account on LinkedIn, you’ve connected with your co-workers and even filled out your education background. You have your profile 100% complete, now what do you do?
I’ve heard LinkedIn described as a digital roladex … and that actually is a good description! I’d call it an integrated roladex. After all, you get to see who your connections are connected to… who knows who, who works with who and what! Cover’s all those important questions AND if done right – it can get you around the “gatekeepers” for business decisions. The list goes on as to what LinkedIn can be utilized for…..
Here is something that Real Estate agents may not have thought of …. SEO of your BIO!
Yep, let’s think about that one ….. If you are on LinkedIn and you “Google” your name using quotation marks (like I did google)…. your LinkedIn Profile will show up in the google search. Stands to reason then, that what you place in your profile will also show up on searches. I may not see whose reading this post right now … but I bet a big “a-ha” light bulb idea just went off!
Place your coverage locations in your profile, place your specialties there and any other keywords that may be used to find real estate in your area. Always look for ways to increase your web presence …. just a quick idea for you to utilize!
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Thanks for the Light Bulb Moment!!